{"id":1125,"date":"2023-01-12T10:04:54","date_gmt":"2023-01-12T09:04:54","guid":{"rendered":"https:\/\/www.antenno.com\/?post_type=case&#038;p=1125"},"modified":"2023-06-08T11:29:06","modified_gmt":"2023-06-08T09:29:06","slug":"aquafin-buitengewoon-voor-talent-employer-branding","status":"publish","type":"case","link":"https:\/\/www.antenno.com\/en\/case\/aquafin-buitengewoon-voor-talent-employer-branding\/","title":{"rendered":"Aquafin: buitengewoon v\u00f3\u00f3r talent"},"content":{"rendered":"\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\"><style>.kb-row-layout-id_53fa85-10 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id_53fa85-10 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id_53fa85-10 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:repeat(2, minmax(0, 1fr));}.kb-row-layout-id_53fa85-10 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id_53fa85-10 > .kt-row-column-wrap{grid-template-columns:repeat(2, minmax(0, 1fr));}}@media all and (max-width: 767px){.kb-row-layout-id_53fa85-10 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id_53fa85-10 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column_7786f4-49 > .kt-inside-inner-col,.kadence-column_7786f4-49 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column_7786f4-49 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column_7786f4-49 > .kt-inside-inner-col{flex-direction:column;}.kadence-column_7786f4-49 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column_7786f4-49 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column_7786f4-49{position:relative;}@media all and (max-width: 1024px){.kadence-column_7786f4-49 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column_7786f4-49 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column_7786f4-49 inner-column-1\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading_538bde-eb, .wp-block-kadence-advancedheading.kt-adv-heading_538bde-eb[data-kb-block=\"kb-adv-heading_538bde-eb\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading_538bde-eb mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading_538bde-eb[data-kb-block=\"kb-adv-heading_538bde-eb\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading_538bde-eb img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading_538bde-eb[data-kb-block=\"kb-adv-heading_538bde-eb\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h2 class=\"kt-adv-heading_538bde-eb wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading_538bde-eb\">Outside-in en verbindende HR<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">De vraag naar employer branding bij Aquafin bracht ons eerst tot de essentie. Wat is de HR-visie op talent en leiderschap?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Daarna vertaalden we die naar een onderscheidend werkgeversmerk. Hoe ziet recruitment marketing eruit? Waar leggen we de wauw-momenten in de candidate journey?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dat betekent: intense trajecten doorlopen en gedurfde keuzes maken. Hoe moet HR met business samenwerken? En komen we tot een future-proof talentbeleid? Krijgen we iedereen mee met de nieuwe outside-in manier van denken en handelen in een organisatie die al in transitie is? En ondertussen corporate communicatie betrekken.<\/p>\n<\/div><\/div>\n\n\n<style>.kadence-column_4220ad-ec > .kt-inside-inner-col,.kadence-column_4220ad-ec > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column_4220ad-ec > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column_4220ad-ec > .kt-inside-inner-col{flex-direction:column;}.kadence-column_4220ad-ec > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column_4220ad-ec > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column_4220ad-ec{position:relative;}@media all and (max-width: 1024px){.kadence-column_4220ad-ec > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column_4220ad-ec > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column_4220ad-ec inner-column-2\"><div class=\"kt-inside-inner-col\"><style>.kb-image_28cee8-1c .kb-image-has-overlay:after{opacity:0.3;}<\/style>\n<figure class=\"wp-block-kadence-image kb-image_28cee8-1c size-full\"><img decoding=\"async\" width=\"800\" height=\"600\" src=\"https:\/\/www.antenno.com\/wp-content\/uploads\/2023\/01\/Logo-aquafin.png\" alt=\"Aquafin employer branding\" class=\"kb-img wp-image-1958\" srcset=\"https:\/\/www.antenno.com\/wp-content\/uploads\/2023\/01\/Logo-aquafin.png 800w, https:\/\/www.antenno.com\/wp-content\/uploads\/2023\/01\/Logo-aquafin-300x225.png 300w, https:\/\/www.antenno.com\/wp-content\/uploads\/2023\/01\/Logo-aquafin-768x576.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/figure>\n<\/div><\/div>\n\n<\/div><\/div><\/div>\n<\/div>\n\n\n<style>.kb-row-layout-id_77a6d2-a0 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id_77a6d2-a0 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id_77a6d2-a0 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:repeat(2, minmax(0, 1fr));}.kb-row-layout-id_77a6d2-a0 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id_77a6d2-a0 > .kt-row-column-wrap{grid-template-columns:repeat(2, minmax(0, 1fr));}}@media all and (max-width: 767px){.kb-row-layout-id_77a6d2-a0 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id_77a6d2-a0 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column_e864c3-d0 > .kt-inside-inner-col,.kadence-column_e864c3-d0 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column_e864c3-d0 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column_e864c3-d0 > .kt-inside-inner-col{flex-direction:column;}.kadence-column_e864c3-d0 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column_e864c3-d0 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column_e864c3-d0{position:relative;}@media all and (max-width: 1024px){.kadence-column_e864c3-d0 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column_e864c3-d0 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column_e864c3-d0 inner-column-1\"><div class=\"kt-inside-inner-col\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"819\" src=\"https:\/\/www.antenno.com\/wp-content\/uploads\/2023\/01\/Aquafin_antenno_website_detailafbeelding_500x400-1024x819.jpg\" alt=\"Aquafin employer branding\" class=\"wp-image-1959\" srcset=\"https:\/\/www.antenno.com\/wp-content\/uploads\/2023\/01\/Aquafin_antenno_website_detailafbeelding_500x400-1024x819.jpg 1024w, https:\/\/www.antenno.com\/wp-content\/uploads\/2023\/01\/Aquafin_antenno_website_detailafbeelding_500x400-300x240.jpg 300w, https:\/\/www.antenno.com\/wp-content\/uploads\/2023\/01\/Aquafin_antenno_website_detailafbeelding_500x400-768x614.jpg 768w, https:\/\/www.antenno.com\/wp-content\/uploads\/2023\/01\/Aquafin_antenno_website_detailafbeelding_500x400.jpg 1042w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div><\/div>\n\n\n<style>.kadence-column_798279-52 > .kt-inside-inner-col,.kadence-column_798279-52 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column_798279-52 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column_798279-52 > .kt-inside-inner-col{flex-direction:column;}.kadence-column_798279-52 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column_798279-52 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column_798279-52{position:relative;}@media all and (max-width: 1024px){.kadence-column_798279-52 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column_798279-52 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column_798279-52 inner-column-2\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading_543634-ab, .wp-block-kadence-advancedheading.kt-adv-heading_543634-ab[data-kb-block=\"kb-adv-heading_543634-ab\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading_543634-ab mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading_543634-ab[data-kb-block=\"kb-adv-heading_543634-ab\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading_543634-ab img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading_543634-ab[data-kb-block=\"kb-adv-heading_543634-ab\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h2 class=\"kt-adv-heading_543634-ab wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading_543634-ab\">De vraag: employer branding<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Inzetten op <a href=\"https:\/\/www.antenno.com\/van-purpose-naar-social-update-met-employer-branding\/\">employer branding<\/a><\/li>\n\n\n\n<li>Recruitment marketing versterken<\/li>\n\n\n\n<li>Candidate journey en touchpoints analyseren<\/li>\n\n\n\n<li>Teams voeden zodat ze zelf kunnen doorpakken<\/li>\n<\/ul>\n<\/div><\/div>\n\n<\/div><\/div>\n\n<style>.kb-row-layout-id_79dace-29 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id_79dace-29 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id_79dace-29 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:repeat(2, minmax(0, 1fr));}.kb-row-layout-id_79dace-29 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id_79dace-29 > .kt-row-column-wrap{grid-template-columns:repeat(2, minmax(0, 1fr));}}@media all and (max-width: 767px){.kb-row-layout-id_79dace-29 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id_79dace-29 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column_a0b566-32 > .kt-inside-inner-col,.kadence-column_a0b566-32 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column_a0b566-32 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column_a0b566-32 > .kt-inside-inner-col{flex-direction:column;}.kadence-column_a0b566-32 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column_a0b566-32 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column_a0b566-32{position:relative;}@media all and (max-width: 1024px){.kadence-column_a0b566-32 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column_a0b566-32 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column_a0b566-32 inner-column-1\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading_d85e6e-5b, .wp-block-kadence-advancedheading.kt-adv-heading_d85e6e-5b[data-kb-block=\"kb-adv-heading_d85e6e-5b\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading_d85e6e-5b mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading_d85e6e-5b[data-kb-block=\"kb-adv-heading_d85e6e-5b\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading_d85e6e-5b img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading_d85e6e-5b[data-kb-block=\"kb-adv-heading_d85e6e-5b\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h2 class=\"kt-adv-heading_d85e6e-5b wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading_d85e6e-5b\">Ons plan: organisatieontwikkeling<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>De binnenkant: HR-visie, -missie en -ambitie voor talent vastpakken<\/li>\n\n\n\n<li>Interne en externe positionering vastleggen, plaats in het speelveld kiezen<\/li>\n\n\n\n<li>Touchpoint en candidate journey workshop met teams<\/li>\n\n\n\n<li>Outside-in denken en handelen, persona-oefening<\/li>\n\n\n\n<li>Rekruteringsprocessen onder de loep nemen en \u2018key pleasure points\u2019 bepalen<\/li>\n\n\n\n<li>Verdere begeleiding teams en employer brand ambassadors<\/li>\n<\/ul>\n<\/div><\/div>\n\n\n<style>.kadence-column_1779d3-6f > .kt-inside-inner-col,.kadence-column_1779d3-6f > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column_1779d3-6f > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column_1779d3-6f > .kt-inside-inner-col{flex-direction:column;}.kadence-column_1779d3-6f > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column_1779d3-6f > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column_1779d3-6f{position:relative;}@media all and (max-width: 1024px){.kadence-column_1779d3-6f > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column_1779d3-6f > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column_1779d3-6f inner-column-2\"><div class=\"kt-inside-inner-col\">\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Aquafin | VTK Leuven Jobfair 2022\" src=\"https:\/\/player.vimeo.com\/video\/694362435?dnt=1&amp;app_id=122963\" width=\"500\" height=\"281\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\"><\/iframe>\n<\/div><\/figure>\n<\/div><\/div>\n\n<\/div><\/div>\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\"><style>.kb-row-layout-id_e714fe-60 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id_e714fe-60 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id_e714fe-60 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id_e714fe-60 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id_e714fe-60 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id_e714fe-60 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id_e714fe-60 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column_9d2210-54 > .kt-inside-inner-col,.kadence-column_9d2210-54 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column_9d2210-54 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column_9d2210-54 > .kt-inside-inner-col{flex-direction:column;}.kadence-column_9d2210-54 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column_9d2210-54 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column_9d2210-54{position:relative;}@media all and (max-width: 1024px){.kadence-column_9d2210-54 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column_9d2210-54 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column_9d2210-54 inner-column-1\"><div class=\"kt-inside-inner-col\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"819\" src=\"https:\/\/www.antenno.com\/wp-content\/uploads\/2023\/01\/Aquafin_antenno_website_detailafbeelding_500x400_2-1-1024x819.jpg\" alt=\"\" class=\"wp-image-1963\" srcset=\"https:\/\/www.antenno.com\/wp-content\/uploads\/2023\/01\/Aquafin_antenno_website_detailafbeelding_500x400_2-1-1024x819.jpg 1024w, https:\/\/www.antenno.com\/wp-content\/uploads\/2023\/01\/Aquafin_antenno_website_detailafbeelding_500x400_2-1-300x240.jpg 300w, https:\/\/www.antenno.com\/wp-content\/uploads\/2023\/01\/Aquafin_antenno_website_detailafbeelding_500x400_2-1-768x614.jpg 768w, https:\/\/www.antenno.com\/wp-content\/uploads\/2023\/01\/Aquafin_antenno_website_detailafbeelding_500x400_2-1.jpg 1042w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div><\/div>\n\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\"><style>.wp-block-kadence-advancedheading.kt-adv-heading_f6e1bc-30, .wp-block-kadence-advancedheading.kt-adv-heading_f6e1bc-30[data-kb-block=\"kb-adv-heading_f6e1bc-30\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading_f6e1bc-30 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading_f6e1bc-30[data-kb-block=\"kb-adv-heading_f6e1bc-30\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading_f6e1bc-30 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading_f6e1bc-30[data-kb-block=\"kb-adv-heading_f6e1bc-30\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h2 class=\"kt-adv-heading_f6e1bc-30 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading_f6e1bc-30\">De resultaten: marktstrategie en communicatie<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>HR talentvisie, -missie, -ambitie en Employee Value Proposition<\/li>\n\n\n\n<li>Employer branding, aan binnen- en buitenzijde getoetst<\/li>\n\n\n\n<li>Employer brand guide, complete visuele en inhoudelijke leidraad, incl. richtvragen voor intake, tone of voice, webcopy en vacature how-to schrijfgids<\/li>\n\n\n\n<li>Draaiboek voor recruitmentcommunicatie<\/li>\n\n\n\n<li>Begeleiding bij uitrol positionering en strategie<\/li>\n\n\n\n<li><a href=\"https:\/\/www.aquafin.be\/nl-be\/nieuws\/aquafin-is-hr-ambassadeur-2021\/2022\">Aquafin bekroond als HR Ambassadeur 2021\/2022<\/a><\/li>\n<\/ul>\n<\/div>\n<\/div>\n","protected":false},"featured_media":2605,"template":"","meta":{"_acf_changed":false,"content-type":"","_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","ngg_post_thumbnail":0},"services":[64,63,74,75,73],"class_list":["post-1125","case","type-case","status-publish","has-post-thumbnail","hentry","services-communicatie","services-employer-branding","services-marktstrategie","services-organisatieontwikkeling","services-transitie-change"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - 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